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I just covered sales increases from XPeng and NIO in October — up 20% and 30.5% year over year — but there’s even bigger sales news from a “smart electric vehicle” brand out of China. Hint, hint: the brand’s name is in the title of course, Zeekr.
Zeekr, which is an EV-only brand under the giant Geely umbrella, scored 25,049 sales (deliveries) in October. That’s actually more than XPeng or NIO scored on a unit basis, and it’s also a 92% sales increase over October 2023. Clearly, the Zeekr brand is on fire.
For the 10-month period of January through October, Zeekr sales were up 82%, to 167,922 deliveries. Furthermore, its cumulative delivery total reached 364,555. So, Zeekr’s total cumulative sales have nearly doubled this year.
Extrapolating across 12 months, Zeekr’s 25,049 deliveries in October would mean 300,588 annual sales. Like with NIO and XPeng, this would be an annual sales total greater than Tesla’s 2018 total (244,920), the year that Tesla got Model 3 mass production rolling (in the second half of the year) and started making a quarterly profit.
Zeekr also took the opportunity, while announcing its October sales, to highlight the recent launch of its newest model. “On October 23, 2024, ZEEKR officially launched and commenced deliveries of the ZEEKR MIX, a five-seat, family-oriented vehicle. The ZEEKR MIX redefines the concept of an everyday driver, seamlessly combining ample space, outstanding safety, and agile handling,” the company wrote. “As the first model built on the Company’s SEA-M architecture, the ZEEKR MIX boasts up to 93% in-cabin space utilization, maximizing interior space through innovative packaging and a capsule-style exterior. Two front-row seats that can swivel 270 degrees and a movable central console enhance cabin versatility, enabling ‘9+N’ cabin scenario modes and flexible seating arrangements. The ZEEKR MIX’s industry-first double sliding doors provide an impressive 1.48-meter-wide entrance for maximum accessibility. Meanwhile, a hidden dual B-pillar design, with two ultra-high-strength steel pillars embedded within each door, ensures enhanced safety.”
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