London, 16 May 2024, (Oilandgaspress) – PEUGEOT, a major player in technological innovation, electrifies VivaTech with its bold concept car INCEPTION, ushering in a new era of electric mobility. On its stand, PEUGEOT presents its vision of the future embodied by the revolutionary Hypersquare steering control– the innovation that redefines the driving experience of tomorrow.
ALLURE: The French public can discover the INCEPTION concept car for the first time.
EMOTION: The Hypersquare steering control radically transforms the driving experience and pleasure.
EXCELLENCE: PEUGEOT is a leader in technological innovation in Europe.-
Building on over 200 years of innovation experience, PEUGEOT aims to reinvent the sustainable mobility of tomorrow by placing pleasure and emotion at the heart of the customer experience.
VivaTech 2024, will see PEUGEOT representatives present the brand’s innovation strategy. Sessions will take place four times, daily on the PEUGEOT stand, at 10:30 AM, 12:00 PM, 2:30 PM, and 4:00 PM.
Wednesday, May 22: Phil York, Marketing and Communication Director.
Thursday, May 23: Jérôme Micheron, Product Director.
Friday, May 24: Matthias Hossann, Design Director.
PEUGEOT innovation is about technological creativity connected to reality, meeting the real needs of customers and enhancing the joy of driving. At VivaTech 2024, PEUGEOT presents its vision of the car of tomorrow with the INCEPTION concept car and its revolutionary Hypersquare steering control that aims to reinvent the driving experience.
PEUGEOT INCEPTION CONCEPT: THE ELECTRIC MOBILITY OF TOMORROW
The PEUGEOT INCEPTION CONCEPT is the expression of PEUGEOT’s optimistic vision for the sustainable mobility of tomorrow. Unveiled at CES in Las Vegas, it will be presented to the French public for the first time at VivaTech 2024.
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