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Hangzhou, Zhejiang — NIO Day 2025 took place at the Hangzhou Grand Convention and Exhibition Center, the first time the event was celebrated in autumn. Under the theme “Grow with the Light,” the latest products and innovations were shared with global users.
Inspired by the theme “Grow with the Light,” More than 700 NIO users and outstanding creators deeply participated in this year’s co-creation. The theme song of NIO Day 2025, created and performed by NIO Band, gives voice to the power of growth. The NIO User Documentary captures 20 users with unique stories and journeys, paying tribute to everyone growing with aspiration. The panoramic artwork featuring the G318 Sichuan-Xizang Power Swap Route made its debut, tracing the one-of-a-kind journey. This year, all proceeds from the User Marketplace will be donated to the Zhejiang Charity Federation. NIO Users Foundation will match the donation and follow up on the project, helping more people in need.
NIO’s premium flagship SUV, the All-New ES8, was officially launched. The seven-seater Executive Premium Edition is available from RMB 406,800, or from RMB 298,800 with the BaaS plan. The six-seater Executive Premium Edition is priced from RMB 406,800, or from RMB 298,800 with the battery subscription plan of NIO Battery-as-a-Service (BaaS). The six-seater Executive Signature Edition starts at RMB 446,800, or RMB 338,800 with the BaaS plan. Deliveries of the All-New ES8 will start on September 21.
NIO ES8 is a groundbreaker of China’s large three-row battery electric SUVs. As the world’s first smart EV evolving to its third generation, the All-New ES8 is the fruit of NIO’s decade-long technological innovation, ushering the segment into the electric era.
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