Madison Technologies joins forces with Mobotix

Operational technology specialist Madison Technologies has strengthened its partnership with Mobotix, a global pioneer in AIoT (Artificial Intelligence of Things) cameras and intelligent camera solutions.

The partnership supports a collaborative approach to solving customer challenges.

“Partnering with Madison Technologies opens up new possibilities for supporting customers with tailored use cases,” Mobotix vice president sales APAC Ryan Philip said.

“Madison seeks to understand the challenges faced by their customers, and coupled with our advanced AI and technical teams; we can deliver comprehensive solutions that redefine the use of intelligent cameras and provide data insights beyond normal camera vision.”

The partnership also brings enhanced collaboration between Madison Technologies and Mobotix’s German headquarters, providing access to a wealth of technical knowledge and support.

Madison Technologies can now work directly with the Mobotix research and development team and present unique customer challenges to Mobotix and explore the development of new applications.

“Mobotix has a remarkable history of innovation,” Madison Technologies program manager – industrial IoT/AIoT Luke Kavanagh said.

“As the first company to deploy decentralised IP camera architecture, Mobotix has consistently been at the forefront of advancing intelligent camera technology.

“This partnership enables us to bring these cutting-edge solutions to our customers in critical operational environments, empowering them to enhance safety, gain valuable insights, and optimise their operations.”

Having supplied Mobotix cameras to customers for over 15 years, Madison Technologies has witnessed significant technological advancements, increasing the use cases of intelligent cameras in the industrial landscape.

“Previously, monitoring and analysing various attributes of an asset with a camera required multiple independent technologies,” Madison Technologies national manager – technology solutions and innovation Ash Khan said.

“If computer vision analytics were needed, separate computer processing capability was required. You needed to deploy a separate thermal camera if you wanted a thermal reading.

“If I/O was a requirement, it was an outside-the-camera solution – the list goes on. All this complexity made the solution harder to deploy, harder to maintain, harder to manage, and harder to integrate.

“With the newest models from Mobotix, these features are now fully integrated as a single piece of technology, providing a simplified solution.”