LEEA gears up for Global Lifting Awareness Day – International Mining

The Lifting Equipment Engineers Association (LEEA) has revealed more plans for Global Lifting Awareness Day (GLAD) on July 18, with material that promotes safe and high quality load lifting across the world, including in mining.

A multidimensional campaign has been running since the turn of the year, with LEEA members, manufacturers and suppliers leading those sharing material that promotes safe and high quality load lifting across the world.

Social media posts, videos, articles and in-person activity are bound together by the hashtag, #GLAD2024.

Ross Moloney, CEO at LEEA, said: “This year’s GLAD will be successful in part because of what’s been happening already. Social media is awash with #GLAD2024 content; we’re smarter and more savvy now than when we launched the concept in 2020. Our industry’s social media teams are surely among the best there are.

“It is a campaign where people are being innovative, and it feels more like a show-and-tell this year rather than just a tell.”

Among on-the-day highlights are a new LEEA film and an unaired conversation with Moloney. Other features will include a series of short video interviews with a representative of CERN, the European Organisation for Nuclear Research, one of the world’s largest and most respected centres for scientific activity; a champion of women in construction, and ambassador for apprenticeships, cranes, skills, and training; a celebrated health and safety professional; and a Tier 1 construction contractor.

Anyone interested in celebrating the lifting industry can pledge their support by completing a short form on the dedicated GLAD website https://globalliftingawarenessday.com/partner-form