London, 20 October 2023, (Oilandgaspress) – Lamborghini has officially opened its first showroom in Latvia. Owned and operated by Luxury & Sports Cars SE, Riga’s well-known Karla Ulmana Avenue location hosts the new showroom designed in line with Lamborghini’s signature corporate identity, underscoring the brand’s commitment to Latvia.
The celebratory evening opening event, attended by Automobili Lamborghini Chief Marketing and Sales Officer Federico Foschini and Lamborghini Riga CEO Valdis Spredzis, was also the occasion of the national premiere of the Lamborghini Revuelto, presented to guests in signature Bianco Monocerus colour.
The 300 square meter showroom is located at 75 Karla Ulmana Avenue in Riga. The new product range on display is enhanced by the Ad Personam lounge: a dedicated area where clients can create a customised configuration for their new Lamborghini. The personalisation program offered in the dealership allows owners to choose from virtually unlimited paint options as well as interior finishes including leather, special stitching, carbon fibre elements and many other exclusive options for their new car. To go further in the customization program, customers can also visit the Sant’Agata Bolognese Ad Personam Studio, and personalize their Lamborghini accompanied by an Ad Personam specialist.
The official opening event was a highlight in the Latvian automotive scene. The refined, elegant yet festive atmosphere at Lamborghini Riga was enriched by a performance from Alessandro Ristori. A gourmet dining experience was created on site by leading Latvian chefs Raimonds Zommers, Lauris Aleksejevs and Ivans Shmigerevs, who created a highly refined Italian menu with notes of local cuisine.
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